Category Archives: Technology

Machine learning and units of measurement can affect your content

“OK, Google, how long does it take to blanch broccoli?”

“For florets that are approximately 1 1/2 across, cook for about three minutes”

Google’s voice AI ignored the inch mark. As I was breaking up my broccoli for lunch, I looked on my phone’s screen and confirmed the inch marker was there.

Google Now's results for blanching broccoli. The audio interface left out the inch mark
Google Now’s results for blanching broccoli. The audio interface left out the inch mark

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From competitors to colleagues: STC as community

I considered everyone else in my field the competition early in my career. I had to fight them for jobs; they were the enemy. I didn’t really get the value of professional memberships or conferences. I didn’t join STC, the Society for Technical Communication, until I was laid off from my first job, after 12 years in the field that I fell into.

I went to my first STC NY Metro chapter meeting, and right away someone said ‘you look just like Bernard [Aschwanden]’. I had no idea who Bernard was. Now, he’s a good friend and twin. Several years and several meetings later, I connected with someone who got me my current position, which I’ve now held for over six years.

Ed Marsh and Bernard Aschwanden at STC Philadelphia Metro Conduit 2016
Ed Marsh and Bernard Aschwanden meet at STC Philadelphia Metro Conduit 2016

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Are content professionals represented at hackathons?

My wife recently attended a weekend-long hackathon. I noticed that no one at the competition was a content strategist or content professional. Why not?

What’s a hackathon?

A hackathon is a competition where teams compete to create the best version of the concept that they can.

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Users or people with Jack Molisani – Content Content episode 15

Jack Molisani, president of ProSpring Staffing and Executive Director of The LavaCon Content Strategy Conference talks about technical communication hiring, rebranding, content strategy, and how he’s seized opportunities his entire career.

Mentioned in this episode:

Episode 15 guest Jack Molisani
Episode 15 guest Jack Molisani

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Napoleons and Shakespeares featuring Teresa Meek – Content Content podcast episode 14

Content Marketer Teresa Meek has had a varied career path in journalism, real estate, and more, but always focused on writing. She is currently based in Seattle, Washington, from where she talked about how content marketing and technical writing have similarities, her brief career in technical writing, how to transition to content marketing, and more.

Content marketer Teresa Meek
Content marketer Teresa Meek

Mentioned in this episode:

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